Openings Still Available for SCORE In-Depth Workshops

SCORE is a nationwide nonprofit association dedicated to educating entrepreneurs and helping small businesses start, grow, and succeed.  SCORE provides free and confidential counseling to entrepreneurs on policies, procedures, and problems in the realm of small business. The great news? Pottstown has its own SCORE office of seasoned, successful business leaders who volunteer their time to help others succeed, too.

People starting out in business frequently have the same questions: Who is my largest competitor?  How can I drive customers to my website?  What is the difference between an LLC and a Sole Proprietorship?

In an effort to provide entrepreneurs with cutting-edge information, Pottstown SCORE is offering three separate In-Depth workshops for the fall.

The first workshop, “Using Reference USA” is presented in collaboration with the Pottstown Regional Public Library.  The workshop, which will be held at 7 pm on September 17 at the library on 500 East High Street, will instruct participants how to use a database to research information pertaining to customers and competitors.

A second workshop, “Social and Mobile Equation” will give participants up-to-date secrets of successful marketing using social media and mobile technology.  This workshop will be presented at       7 pm on October 8 at the SCORE office on the basement level of the New York Plaza building in Pottstown.

In the third workshop, “Sole Proprietor, Partnership, Corporation,” participants will learn to avoid legal pitfalls in starting a business.  A lawyer and a CPA will be available to answer questions about the legal and tax considerations for different business structures.  This workshop will be presented at 7 pm on October 30 at the SCORE office in the New York Plaza building, 244 High Street, Pottstown.

There is a nominal fee for each workshop, and a discount of 50% is offered for a second person registering at the same time.  Class size is limited, but there are still openings available.  Applicants may sign up online at www.pottstownscore.org or phone the SCORE office at 610-327-2673 for more information.

 

Local SCORE volunteers support small business

SCORE is a nonprofit organization of more than 10,500 volunteer business counselors who provide free, confidential business counseling and training workshops to small business owners. Call 610-327-2673 for the Pottstown SCORE chapter, or find a counselor online at http://www.pottstownscore.org.

Opportunities Abound for Sharpening Your Small Business Skills

Very few people begin the process of building a small business with a full knowledge of all the skills required for success. Even those who extensive experience or education in business management still need to bring themselves up to speed on the added responsibilities of entrepreneurship—tax issues, employee management, business development, accounting, etc.

Fortunately, the range of small business-oriented learning opportunities and training programs has never been broader for veteran and novice entrepreneurs alike. Seeking help is simply smart. No business owner can be adept at every aspect of operating successfully. Plus, conditions change, so keeping yourself informed is vital to long-term success.

The single most popular program in America is probably the SBA Small Business Training Network/E-Business Institute, which registers nearly a million users at its Web site each year. The Small Business Training Network is a Web-based conglomerate that can link you to online courses, workshops, publications, learning tools, information resources and access to electronic
counseling and other types of technical help. For details on the Small Business Training Network, go to http://www.sba.gov and click “Training” under the site’s Services section.

Free online courses are offered on about 75 topics in areas such as business startup, growing your business, home-based business and re-engineering your skills. Sample titles include: Growth Strategies; Analyzing Profitability; Building Your Brand; and, Understanding Business Insurance.

The Tools section of http://www.sba.gov gives you access to an extensive library of articles, podcasts, and Web chats on various small business issues.

Local SBA-sponsored training events are offered nationwide. These range from breakfast talks on local economic conditions, to brown-bag networking lunches, loan seminars, startup workshops and free business assessments. Simply go the Local Resources section of http://www.sba.gov and click your state on the Web site map for a calendar listing dates and event details in your area. You can also sign up for free newsletters issued by your state SBA office.

In addition, dozens of top colleges and universities offer business training courses you can take online or in more traditional classroom environments. Most require a fee, and some may have educational prerequisites. Advisors at the individual schools will help you identify one or more courses that are best suited to your needs.

To learn more about training opportunities your small business, contact SCORE “Counselors to America’s Small Business.” SCORE is a nonprofit organization of more than 10,500 volunteer business counselors who provide free, confidential business counseling and training workshops to small business owners. Call 610-327-2673 for the Pottstown SCORE chapter, or find a counselor online at http://www.pottstownscore.org.

Pottstown SCORE offers fall workshops

How to Start and Operate a Small Business
You will learn practical, real-life information on how to start a new business or enhance you current business ideas to make more profits. Workshops will be held at the Pottstown SCORE office, 244 High Street, Suite 102 (New York Plaza).
             Session I, Monday, Sept 9, 2013 7:00 PM

Tax and Legal Implications and

How to get information about business

Session II, Monday, Sept 16, 2013 7:00 PM

How to set up a Business Plan and

How to get a Business Loan

Session III, Monday, Sept 23, 2013 7:00 PM

How to Market your product

 Session IV, Monday, Sept 30, 2013 7:00 PM

It’s All About your Profits

Why are you in Business?

Call 610-327-2673 or register online at www.pottstownscore.org 

More information is available at www.pottstownscore.org 

Future Workshops
5 Must Do’s for Every Small Business Owners – Monday, October 7, 2013  7:00 PM

Quickbooks 101 – Monday, October 21, 2013  7:00 PM

To get more information go online at www.pottstownscore.org or Call 610-327-2673

SCORE offers small business workshops

LAST CHANCE TO SIGN UP

“How to Start and Operate a Small Business”
April 2013 and May 2013

How to Start and Operate a Small Business”Workshop sponsored by Victory Bank
Workshop Dates:Session I –   Monday, April 22 – 7:00 to 9:30 PM

Legal, Tax and Accounting considerations in

setting up a new business

Session II –  Monday, April 29 – 7:00 to 9:30 PM

The Business Plan and The Business Loan Representatives from the Victory Bank to help you in loan applications

Session III – Monday, May 6 – 7:00 to 9:30 PM

Marketing and sources of Market information

Session IV – Monday, May 13 – 7:00 to 9:30 PM

Its All About Profit – What are the results that you want to achieve in running your business

Instructors: Scott Cass;  Ralph Clemmer; Donald Havas; Laurie Kercher (Victory Bank); Jeff Kofsky; David Megay, Esq; Scott Rakowski, CPA and Carolyn Wiker – to speak on Sources of Information in Session I. 

Cost: Each workshop will cost $25. A manual for business plans cost $20. Special price of $100 is offered for the 4 courses plus the manual

Location:  All Workshops to be held at the Home Office of Pottstown SCORE, 244 East High Street, Suite 102, Pottstown, PA 19464, Easy access to the rear of old New York Plaza Building – 244 East High St. Free parking is available.  Registration begins at 6:45 PM each evening

 How to sign up:

      1.  Online at www.pottstownscore.org

Click on workshops in left column. Registration is located at bottom of screen

2.  Call office and leave a message at 610-327-2673

3.  Download brochure on internet at www.pottstownscore.org and drop off at office

Hurry and sign up today!

SCORE – What is it??
SCORE is an nonprofit association dedicated to educating entrepreneurs and helping small business start, grow, and succeed nationwide. It provides counseling on small business start-up procedures and on problems in existing small
businesses. Its services are confidential and FREE.
Pottstown SCORE is located at 244 East High Street, Suite 102 and covers the Tri-County area for counseling and educational workshops. We have many counselors who are experts in Business planning, Business strategies, Sales, Marketing, Management advice, computer technology advice, banking, finance, insurance and communications. 

SCORE meetings:What You Need to Know
The local SCORE meets the first Monday of each month at the SCORE office.  If you would like to help others in business you may call our office at 610-326-2673 to volunteer as a counselor.

Victory Bank Sponsors Spring Workshop for Small Businesses

This news about upcoming workshops for small business owners and entrepreneurs comes to us from Pottstown SCORE, counselors to America’s small business community.  (www.PottstownSCORE.org)

Are you an entrepreneur who would like to learn practical, real-life information on how to start and operate a business?  If so, be sure to sign up for Pottstown SCORE’s spring workshop series, “How to Start and Operate a Small Business.” This seminar, sponsored by Victory Bank, is scheduled to be presented from 7:00 to 9:30 pm on four consecutive Monday evenings beginning on April 22.  All classes will be held at the SCORE office, Suite 102 in the New York Plaza Building, 244 High Street, Pottstown. There is ample free parking in the lot behind the building.  Use the entrance from the parking lot to access the SCORE office.

This workshop series, presented by SCORE, Counselors to America’s Small Business, is for those who are considering starting a business as well as those who are currently operating a small business.  All courses are taught by experienced members of SCORE and outside practitioners recognized as experts in their specific fields.

The workshop sessions are as follows:

  1. Sources of Information and the Legal, Tax and Accounting Considerations in setting up a business, April 22
  2. The Business Plan and the Business Loan, April 29
  3. Sources of Market Information, Marketing, May 6
  4. It’s All About Profit, May 13

The instructors for this workshop series are local business partners and experienced SCORE counselors.  Tap into their expertise to gain practical, real-life information on how to start and operate a small business.  The instructors are as follows:  Scott Cass, Owner, eScott Marketing, LLC; Don Havas, President of Applied Technology and Sciences, Inc; Jeff Kofsky, President of Higher Vision Coaching and Counseling; Laurie Kercher, Vice President and Commercial Relationships Manager of the Victory Bank, Wyomissing office; David Megay, Esq., Attorney with O’Donnell, Weiss & Mattei; Scott Rakowski, CPA of Rakowski and Company; Ralph Clemmer, chairman of the Board of Evans-Hauseman& Richard, Inc.; Carolyn Wiker, Head of Adult Services at the Pottstown Public Library.

Registration begins at 6:45 pm, and all classes start promptly at 7:00 pm.

Each session costs $25.  A manual on preparing a business plan will be available for $20.  A special price of $100 is offered for the 4 classes as a package, and this includes the manual.  As an added bonus, there is a 50% discount off the workshop fee for each additional person. Victory Bank customers have an opportunity to apply for a free scholarship for the workshop by contacting the bank.

This has been an extremely successful and well-attended workshop.  Early paid reservations guarantee a seat.  For more information or to register, call the Pottstown SCORE office at 610-327-2673 or register online at www.pottstownscore.org.

 

Don’t Let Internet Threats Undermine Your Small Business

This comes to us from the Pottstown chapter of SCORE. Having just received two spam-type emails from two separate friends’ email accounts that had been hacked, this seemed timely.

Many people often overlook Internet security until word of a new virus or email “worm” hits the headlines.  Even then, it’s easy to assume that existing firewalls and virus software are enough to safeguard computers and precious data.

The fact is that as the Internet has grown in sophistication, so too have the threats to the security of the people who use it.   One technology firm that screens emails for spam and viruses on behalf of small business customers estimates that 3.6 percent of messages contain a virus.  Even if you strive to be alert for suspicious emails, a distraction or familiar-sounding sender is all it takes for one to slip through.

As a business owner, you must be prepared to protect your IT hardware, software, and data resources. The first step is to educate everyone at your business about the dangers and set policies for using the Internet and opening email attachments. For example, don’t let employees use file sharing Web sites and prohibit downloading applications from unknown sites.

All your computers, networks, and email servers should have antivirus software and other security features. Use a firewall to block incoming traffic that is not needed for your business. And, update all operating systems, software, and security measures on a regular basis. Older versions are more vulnerable to attack. If you discover a PC is infected, take it off your network so that fixes can be installed.

Symantec.com offers a full range of anti-virus, anti-spam and computer problem solving solutions for small business. The Small Business Center portion of the firm’s Web site has dozens of articles on computer security and maintenance, such as downloadable publications on protecting Windows operating environments, managing risk, and other timely security topics.

Another helpful information source for computer security is smallbusinesscomputing.com, which provides news, discussion forums, tips for evaluating system security needs, and a buyer’s guide for various security products.  The Security section of Microsoft’s Small Business Center at www.microsoft.com/smallbusiness also provides information to help familiarize yourself with various Internet threats and how to ensure your small business IT resources are fully protected.

To learn more about technology issues facing your small business, contact SCORE “Counselors to America’s Small Business.” SCORE is a nonprofit organization of more than 10,500 volunteer business counselors who provide free, confidential business counseling and training workshops to small business owners. Call 610-327-2673 for the Pottstown SCORE office, or go online at www.pottstownscore.org.

Register Now for SCORE Small Business Workshops in September

This just in from Pottstown SCORE

Pottstown SCORE is offering to local entrepreneurs a fall workshop series, “How to Start and Operate a Small Business.” This seminar is scheduled to be presented from 7:00 to 9:30 pm on four consecutive evenings beginning on Monday, September 10.  All classes will be held in Suite 102 in the New York Plaza Building, 244 High Street, Pottstown. There is ample free parking in the lot behind the building.  Use the entrance from the parking lot to reach the SCORE office.

This workshop series, presented by SCORE, Counselors to America’s Small Business, is for those who are considering starting a business as well as those who are currently operating a small business. 

The workshop sessions are as follows:

  1. Sources of Information and the Tax and Legal Implications of the Different Legal Structures, September 10
  2. The Business Plan and The Business Loan, September 17
  3. Sources of Market Information, Marketing, September 24
  4. It’s All About Profit, October 1

The instructors for this workshop series are local business partners and experienced SCORE counselors.  Tap into their expertise to gain practical, real-life information on how to start and operate a small business.  The instructors are as follows: Ralph Clemmer, former Chairman of the Board of Evans-Houseman & Richard, Inc.; Don Havas, President of Applied Technology and Sciences, Inc; James Hufford, Business Services Manager at Diamond Credit Union; Jeff Kofsky, President of Higher Vision Coaching and Counseling; David Megay, Esq., Attorney with O’Donnell, Weiss & Mattei, PC; Scott Rakowski, CPA, of Rakowski and Company, and Carolyn Wiker, Head of Adult Services at the Pottstown Public Library.

Registration begins at 6:45 pm, and all classes start promptly at 7:00 pm.

Each session costs $25.  A manual on preparing a business plan will be available for $20.  A special price of $100 is offered for the 4 classes as a package, and this includes the manual.  As an added bonus, there is a 50% discount off the workshop fee for each additional person.

This has been an extremely successful and well-attended workshop.  Early paid reservations guarantee a seat.  For more information or to register, call the Pottstown SCORE office at 610-327-2673 or register online at www.pottstownscore.org.

 

Pottstown SCORE offering social media workshops

Below is information for business owners and entrepreneurs from the Pottstown chapter of SCORE. SCORE is made up of current and retired professionals with years of experience and success in business. They understand the challenges you’re facing, and their workshops and counseling services are geared to give you real-life insights, advice, and education. Check out all they have to offer at their website. And definitely check out their upcoming social media series on March 5, 12, 19, 26 to find out how to get people talking and texting and tweeting about YOUR business.

Using Social Media
to make your Business GROW 

This Workshop Series will be held at the
Tri-County Chamber of Commerce
Conference Center
152 E. High St., Suite 360
Pottstown, PA
Have you engaged your customers in a conversation?

Are your customers telling others about you?

Social Media is about engaging your customers so that they promote your business. Here’s an opportunity to learn what this is all about and how you can apply it to GROW your business. This workshop series is taught by practitioners recognized as experts in the use of Marketing and the Social Media technologies. 

Workshop Session Topics: 

I.   The Secrets of Effective Internet Marketing

This session focuses on what you need to do to get ready for a marketing program using the Internet.

  • The importance of planning.
  • The keys to getting great results from your marketing program.
  • How to create a compelling message.
  • How the Marketplace has changed.
  • How to implement your marketing through technology to get the results you want.

II.   The Power of Social Media

This session focuses on what you need to know before you get started, how to build an effective Social Media campaign for your business and how to build your online social network .

  • What Social Media Networking sites you need to be on, how they work and how to set up an account.
  • The Power of Blogging including: what is it, how will it help your business and WordPress.com, the blog site you need to be on and how to use it.
  • Why you should think about Video Blogging.
  • How Social Media will save you money while making you money.

III. Mobile Marketing

Your Customers are using Mobile … There’s an App For That and More!

  • Why you and your business app-solutely need to have a Mobile Strategy.
  • Learn how to leverage a Cross Channel Mobile Marketing Strategy.
  • Learn how to leverage a Cross Channel Mobile Marketing Strategy.
  • Why you should be building a list of your customers.
  • Identifying the best marketing channels for your message.
  • How to build a laser targeting list of customers using Mobile Marketing.
  • How and Why you should build a Mobile App for your Business.

IV. eMail and Social Media—are they married yet?

This session focuses on how to use eMail marketing to engage your customers.

  • Why eMail should be a part of your Marketing Strategy.
  • How you can get into Social Media for free today—and here is the instruction book.
  • What you should measure and what you should do about it.

Schedules and Fees: 
Each session costs $40. A special price of $100 is offered for all 4 sessions as a package. Additionally there is 50% off the course fees for each additional person. All fees are non-refundable .

You can register by submitting an Online Registration Request . The registration fee will be due the first night of the workshop.

You can also register by mail by downloading and mailing this Registration form along with the workshop fee.

Make checks payable to SCORE and mail to: Pottstown SCORE, Chapter 594, 244 High Street, Suite 102 Pottstown, PA  19464.

Click here for the workshop Brochure.

SCORE to offer Social Media workshops in March

Pottstown SCORE is currently accepting registrations for its timely workshop series, “Using Social Media to Make Your Business Grow.”  This workshop series will be held at the Tri-County Area Chamber of Commerce Conference Center, 152 E. High Street, Suite 360, Pottstown from 7-9:30 pm on four consecutive Monday evenings in March. Registration begins at 6:45 pm.

Attendees will learn that Social Media is a lot more than Facebook pages and a few Tweets. It’s about understanding the total marketing conversion strategy; the psychological hot buttons of different demographics; how to take on the challenge of integrating social media into an overall marketing strategy; and how to measure its effectiveness.

The workshop series, presented by SCORE, “Counselors to America’s Business” is not only for those who are currently in business, but also for any interested individual who would like to better understand how to use social media more effectively.

The following experts in the field of social media technology and marketing will be presenting the workshops:  Jeff Kofsky, President of Higher Vision Coaching and Consulting; Brian Dainis, President of Curotec, LLC, a web design, marketing and SEO company; Joy Sorrentino, a prominent social media consultant and blogger; Drew Griffin, Founder of Mojo Digital companies, LLC which delivers value through social media, video and mobile marketing; and David Yunghans, the regional development director for Constant Contact.

The workshop sessions are as follows:

March 5—The Secrets of Effective Internet Marketing

March 12—The Power of Social Media

March 19—MobileMarketing

March 26—eMail and Social Media—Are They Married Yet?

The price of each individual workshop is $40, and there is a special package price of $140 for the entire 4 sessions.  Additionally, there is a 50% discount for another person from the same company attending.  Since this is such a timely topic, it is anticipated that classes will fill up early.  To guarantee a seat, please pre-register online at www.pottstownscore.org or phone the SCORE office at 610-327-2673.

The SCORE workshop instructors welcome your questions and are anxious to help you get started on a successful social media marketing strategy which will grow your business.

 

 

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